Sales Page Bootcamp

1 Start here! 2 Get started 3 Over-the-shoulder tutorial

1 Proven Message Guide 2 Offer messaging 3 Audience messaging 4 Money Making Message 5 Intangible outcomes 6 Success stories 7 Client survey 8 Messaging for different audiences

1 Finish this sentence 2 Finish a sentence like a client 3 Fill in the blank 4 Explain something simply 5 Expand on an idea 6 Find an analogy 7 Add empathy 8 What clients say about struggles 9 What holds them back 10 Questions clients ask about struggles 11 What clients have done to try and solve the problem 12 What clients say about desires 13 Benefits of your offer 14 Other ways to say something 15 Avoid trigger words 16 Dictation 17 Offer components 18 Prompt cheat sheet

1 Get your template 2 Get your checklist 3 Hero 4 Social proof screenshot 5 Current reality 6 Desired reality 7 Introduction 8 Offer stack 9 Social proof 10 Here's what we cover 11 Social proof 12 Bonuses 13 Social proof: featured story 14 About me 15 As featured in 16 Social proof screenshots 17 Guarantee 18 FAQ 19 Close 20 Final offer stack

1 Get your template 2 Get your checklist 3 Hero 4 Social proof screenshot 5 Current reality 6 Desired reality 7 Introduction 8 Social proof 9 Coaching process 10 Social proof 11 How it works 12 Social proof: featured story 13 About me 14 As featured in 15 Social proof screenshots 16 Guarantee 17 FAQ 18 Close

1 Get your template 2 Get your checklist 3 Hero 4 Social proof screenshot 5 Current reality 6 Desired reality 7 Introduction 8 Offer stack 9 Social proof 10 Framework: Linear 11 Framework: Non-linear 12 Monthly deliverables 13 Social proof 14 Bonuses 15 Social proof: featured story 16 About me 17 As featured in 18 Social proof screenshots 19 Guarantee 20 FAQ 21 Close 22 Final offer stack

1 Get your template 2 Hero 3 Social proof screenshot 4 Current reality 5 Desired reality 6 Introduction 7 Social proof 8 How it works 9 Social proof 10 Outcomes & deliverables 11 Social proof: featured story 12 About me 13 As featured in 14 Social proof screenshots 15 FAQ 16 Close

1 Get your template 2 Get your checklist 3 Hero 4 Social proof screenshot 5 Current reality 6 Desired reality 7 Introduction 8 Benefit stack 9 Social proof 10 Feature stack 11 Social proof 12 Bonuses 13 Social proof: featured story 14 About me 15 As featured in 16 Social proof screenshots 17 Guarantee 18 FAQ 19 Close

1 Get your framework 2 Product description training 3 Example: Photography print 4 Example: Necklace 5 Example: Can opener 6 Example: Budgeting spreadsheet

1 Wrap up 2 "I made my money back!" 3 COPY: Wrap up

1 Close

1 BONUS 60-Second Sales Video

1 BONUS Your X Factor

1 BONUS Sales Page Client Brief

1 Step away from the copy 2 Put it to the test 3 Cut the fluff 4 Listen to your copy 5 Read it out loud 6 Cut biiiiiiig chunks first 7 Change the screen size 8 Borrow a pair of eyes 9 The 3S Rule 10 Ditch jargon 11 Smush words 12 Take a shortcut 13 Lose the weakest links

1 BONUS Sales Page Style Guide

1 BONUS Design Mockups

1 BONUS Sales Page In A Post

1 Replay - July 10 2024